Category: Technology


I want you to think of all the little bits and pieces you’ve been working on today, this week or this year that annoy you and you never quite get them completed.  It’s a mountain and it’s constant.  Have you ever taken the time to think about what it would be like not to have to do those things?  Isn’t it a good feeling?  If you’ve sensed a feeling of euphoria just thinking about it, imagine how it would feel if you didn’t have to do it.

Entrepreneurs and solopreneurs, such as real estate agents, have a major tipping point between running your business single handedly and adding a second set of hands to get the job done in order to allow your business to thrive.  This is where OS4U can help.  We have a team of virtual administrators that can bridge the gap and here are a 3 ways how.

  1. Flexibility. We have the ability to handle a lot or a little depending on what you need.  We are open to your varying workloads based on your needs.
  2. No Overhead. No additional costs for office space not to mention the hassle of taxes, vacation pay and the list goes on.  We are a business of independent contractors who take care of our own expenses.
  3. An Outside Perspective. Figuring out a way to run your business like a well-oiled machine is sometime daunting and exasperating.  Especially if you’re not working effectively.  Sometimes all you need is a fresh set of eyes to get you back on track.  We have a lot of experience in real estate, as well as running a business, and sometimes the slightest change can make the biggest difference.

2015 is still mostly ahead of you.  Let us add significant value to your business and get you out of the gap!

Online Presence

This is an interesting infographic I came across from the California Association of Realtors talking about how many home buyers rely on the internet to find a realtor and/or a home.  It all boils down to 3 categories.   1) You don’t get it at all or are just unwilling to embrace it.  2) You think you are technically sound, but really you are only a little better than group 1.  3) You get it! You are naturally gifted at picking up new technical platforms or you’re dedicated to learning them to grow your business.

If you’re in group 3, continue on with your day and skip this article.  And congrats!  But only a few of you really and truly exist.  So do you have to run out and start learning all there is to know about online presence? It would be nice but not practical. Sometimes we are just too busy with our professional and private lives.

So find a comfortable middle ground.  You can bridge the gap between where you currently are and where you need to be with help.  OS4U can be your guide to a long term solution that will make you feel 100% satisfied that you can compete in the marketplace.  A solution like this will keep you relevant and those leads should start coming in.

Does it seem that you never have enough time?  Are you always at your computer trying to do something job related?  Does it ever end?

Don’t get me wrong, it takes a lot to run a business, especially if you’re a one person have to do it all type of business.  But if you try to do all these things by yourself…well, are you crazy yet?  Don’t get bogged down in all the administrative and techie tasks that you need to do and get to spending time on the revenue-generating activities.  Plus, does this sound very successful to you?  I didn’t think so!

There are many tasks that you may be spending multiple hours on that could be designated to an online administrator that could get the job done in a shorter length of time.  You can’t bill a client for those hours at a computer and you aren’t making money.  Not good!

Here are a couple of lists you can make that will allow you to make a clear decision on creating a partnership with a virtual administrator.

List #1-Your daily schedule.  Create a list of your daily business-related activities for a one week period.  Review the list at the end of the week and prioritize by order of importance and which tasks take up the most time.  Also decide which are things that have to be done by you and those that do not.  This is a good place to start recognizing what you can allow someone else to do.

List #2 – Procrastination.  Identify all the things that you have been putting off or don’t really know how to do or just are not getting done that you would like to.  Again, list by importance and what you yourself have to do.  Decide when you would like to ideally have these tasks done and implemented.

Once you know exactly what you need help with, call Office Solutions 4 U to set up a plan that meets your needs.  Our initial consultation is free.  Are you ready to get started?  Oh, and be ready to get strict with yourself because with all that extra time you have is going to allow your business to skyrocket!

Overloaded

Some of us are stuck in the time zone of using software that is a few years (maybe even a few months, LOL!) old and outdated.  There’s a place for both but you need to embrace the digital future to watch your business grow.  Are you using word of mouse?

Social Media Computer

Here are 3 ways to look at modernizing your technology.

  1. Upgrade your technology.  Make sure you are on the same wave length as the people you talk to.  After all the 30-somethings buying houses today are up on all the latest and greatest.  You don’t want to appear as a technology illiterate but you also don’t have to be a technology geek either.  Have enough knowledge to “walk the walk and talk the talk” and be open to new ideas.  After all, you’re never too old to learn something new!
  2. Make use of the technology and apps they may already be using.  Upgrading technology doesn’t have to be expensive or time consuming.  However you communicate with your kids may also be the best way to communicate with your clients.  Get on their level and you’ll garner more leads.
  3. Don’t forget traditional communication.  As we said before, there’s still a place for the “old” way.  We still love to receive physical cards for our birthday or Christmas, for example, and your business can have great success by traditionally communicating with clients.  We still like to get a personal phone call once in a while instead of email.  And sometimes a letter, handwritten or through the computer, can say more than an email.  Find a happy balance between the two.

“When you look at the disruptions and waves of change around you don’t look at them as disruptions, rather as opportunities,”  Anders Sorman-Nilsson, innovation strategist

Do you feel tied to your smart phone?  Do you think that you have to post every little thing that happens to you?  Sorry, but get a life!

We all feel and think that social media is good for our business, me included.  However, it’s not like a part of my body that I can’t do without.  Yes, at this point I would feel really lost without it, but what did we do before the age of phones that we could carry with us like an appendage?  We worked hard, enjoyed our real social life with friends face to face, and answered our calls a few times a day.  OK, I’m just as guilty as the rest of you, but social strategy doesn’t mean you keep a hold on your cell phone every minute.  It means having a plan that is manageable and good for our business marketing and should be included in our priorities.  It’s all about content and keeping people engaged with well thought out ideas.  Not having a phone continually glued to our ear or getting thumb-itis!

In a sea of real estate agents do you stand out from the crowd?  Think about Pirates.  What comes to mind?  They stand out from a crowd of mates, right?  When they walk by, the crowd parts.  Bottom line they are unique.

How does this relate to real estate you ask?  How many times have you heard someone tell someone else that they’re different because of something they offer or promise to deliver?  But what is it?  The same type of sameness just at a different company.  But the pirate way of thinking is something completely different.  They command presence…not with promises or offers but with a uniqueness that is theirs alone.

Let’s take a look at what this means to you.

When you sit down to evaluate your business and where you want to go, be completely honest, even critical.  Start by crossing off everything that you do or possess that everyone else in real estate does or possesses (certifications, software, marketing, etc.).  It may leave you with a short list.  Start building upon that short list by thinking of noteworthy traits that are totally yours and capitalize on them.  Market leaders stand out because of something only they possess.  Present your value to potential clients.

And don’t worry if things get disrupted for a while.  As you navigate the stormy seas searching for buried treasure, X marks the end of your journey.  The treasure awaits as you become the new leader in your field, the captain of your ship.

So Set Sail and Chart Your New Course!

Some of us are stuck in the time zone of using software that is a few years (maybe even a few months, LOL!) old and outdated.  There’s a place for both but you need to embrace the digital future to watch your business grow.  Are you using word of mouse?

Social Media Computer

Here are 3 ways to look at modernizing your technology.

  1. Upgrade your technology.  Make sure you are on the same wave length as the people you talk to.  After all the 30-somethings buying houses today are up on all the latest and greatest.  You don’t want to appear as a technology illiterate but you also don’t have to be a technology geek either.  Have enough knowledge to “walk the walk and talk the talk” and be open to new ideas.  After all, you’re never too old to learn something new!
  2. Make use of the technology and apps they may already be using.  Upgrading technology doesn’t have to be expensive or time consuming.  However you communicate with your kids may also be the best way to communicate with your clients.  Get on their level and you’ll garner more leads.
  3. Don’t forget traditional communication.  As we said before, there’s still a place for the “old” way.  We still love to receive physical cards for our birthday or Christmas, for example, and your business can have great success by traditionally communicating with clients.  We still like to get a personal phone call once in a while instead of email.  And sometimes a letter, handwritten or through the computer, can say more than an email.  Find a happy balance between the two.

“When you look at the disruptions and waves of change around you don’t look at them as disruptions, rather as opportunities,”  Anders Sorman-Nilsson, innovation strategist

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